Clients advised have included RaboDirect, Europe’s largest online bank; the Law Reform Commission; medical devices firm Boston Scientific, GE Money; Delta Index, An Post, AIB, The Irish Association of Investment Managers (IAIM), the Institute of Directors; CEMEX; First Active, the Institute of Chartered Accountants in Ireland, UCD Law, Cadbury, Diageo, Unilever and the PREM Group. NGOs advised include Barnardos, the Northside Partnership and the Women for Europe Campaign for the Lisbon Treaty.

Previously Winifred spearheaded the Public Relations campaign for the IAIM which resulted in the introduction of the SSIA Scheme. She introduced RaboDirect to Ireland with a high profile launch campaign which saw the bank go from zero awareness to being one of the best recalled brands in the Irish Financial Services sector ahead of the two main players within three months of launch. Winifred is also the recipient of an Excellence in Communications Award from the PRCA for her work on Unilever.